A link with UTM parameters is too long. You may shorten an already UTM-coded link, or add UTM parameters to a destination URL straight from Short.io. UTM tags help you to get detailed information about every traffic source. For example, determine which advertising campaign generates the greatest amount of profit. This helps to redistribute the advertising budget correctly.
Integrate Short.io with Google Analytics to get deep insights of email marketing and advertising campaigns.
Note: Campaign tracking is available in every price plan.
To add UTM tags
Sign in to your Short.io account.
You can either
shorten a link and click on
Campaign tracking:
or
open a short link for editing and navigate to Campaign tracking:
In the Campaign tracking panel you can:
or fill in the needed UTM tags in the respective fields:
You have the option to review the generated long link including the UTM tags. Click on Save to confirm.
You can now easily monitor the metrics and performance of your digital marketing campaigns.