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How to Integrate with Twilio | SMS Marketing (Zapier)
How to Integrate with Twilio | SMS Marketing (Zapier)
Andy Kostenko avatar
Written by Andy Kostenko
Updated over a week ago

Most companies send notifications to their customers via SMS. Since SMS messages are limited with the number of characters, and sending a few ones is expensive, use a shortening service to save space for the text.

You may configure SMS marketing with short links via Zapier by setting up & Twilio integration. It allows sending text messages with short links and a piece of text.

An example of the SMS looks like:

Follow the instruction below to create and Twilio Zap.

1. Go to Zapier.

2. Choose Make a Zap.


3. Search for and click its icon.


4. Turn on trigger and continue.


5. If you configure this Zap for the first time, you need to connect your account.

7. Open User Menu.

8. Choose the "Integrations & API" tab.


9. Click Create API key.

Choose the domain or team, and click Create.

Copy your Secret API key by clicking the marked icon.

10. Paste the API key to connect account. Continue.


11. After an account is on, continue.

12. Choose a domain and continue.


13. Pick a sample of the link to test.


14. Now you need to add an action. Search for Twilio and click its icon.


15. Choose "Send SMS" and continue.


16. Connect Twilio account.


17. Log into your Twilio account and find "API Credentials" on this page

18. When account is on, continue.


19. Be attentive, and fill in all the required fields.


20. Send a test to make sure you've made a correct setup.

21. Turn on your Zap.

Note: Your personal data is firmly secured on We privately store the personal information and never share it with third-party services.

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